Insights from the performance arts on collaboration in business [Phill
Christian, ISSS 1998 Paper Session, July 20/98]
These notes are a rough transcription,
prepared as each individual presenter and/or commentator spoke at the ISSS
1998 conference. Gaps and errors have likely occurred. For more accurate
citations, please consult the original presenters. These notes have been
contributed to the ISSS by David Ing, of the IBM Advanced Business Institute
(sabi@systemicbusiness.org).
[Paper session, July 20/98, 2:10 p.m.]
Phill Christian, Seattle, Antioch U.
Will get paper, want to discuss application.
Was a union musician until into his 30s.
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7 years in technology development.
Motivation:
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Crummy experience on a team.
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Encouraged to think about it by academic supervisor: reflection in terms
of arts.
What is it that performer know or do that could inform the process of teaming?
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Interviewed lots of people (both in business and performers)
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Found some characteristics for performers.
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Wrapped around a common set of goals, so common that they're not discussed.
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They're there by choice: more than just paying for bills.
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Big focus on the "other" person, flexible leadership model.
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Willing to subvert own personality, for the sake of the ensemble.
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Business teams:
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Told to show up because they were told to.
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Focused more on selves, and winning as individuals: self preservation.
Different balance in value systems:
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Organizations more hierarchical.
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Power as dominant power.
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Focus on competition, between organizations and within organizations.
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More self-assertive behaviour.
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Need to move from competition to cooperation.
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Can emergent behaviours be observed?
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Cooperation was seen as an emergent behaviour.
Lots of literature on leadership, but not much on followership.
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Had to go back to 20s and 30s: Mary Parker Follett.
Model as summary:
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New idea -->
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Shift in perspective -->
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Focus on values (trust, individual responsibility, goals) -->
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Space for collaboration opens -->
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Complexity increases, and collaboration increases. -->
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Happy clients and happy staff --> (loops back to values, hopefully positive
feedback loop)
Became chief technologist for U.S. Web, to understand how to build really
big things (e.g. Air Canada web):
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Process from design situation --> end result (product, design and/or reality).
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Stakeholders in design situation: customers, management, audience, ...
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Analysis balanced with judgement (in a European sense, i.e. make good judgements
about situations).
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Start from the reality we wanted.
Wanted to create a sustainable collaborative culture.
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Want to flip so that teams coalesce around clients creating value.
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Try to join the customer's team (organismically) rather than being two
separate parts.
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Need a "safe environment" so that everyone can speak their mind.
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Wanted a network, not a hierarchy.
At first, nothing happened: (March to September 1997)
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Started in management, people observed changes.
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Then teams got larger, people came in earlier.
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People asked about bigger issues, how the company was doing.
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Designs got better.
Started at $90K per month, went to $250K revenue per month.
At first, had problems hiring qualified staff, but now no turnover,
and people bringing friends in.
Went from doing web sites for radio stations to Boeing in 8 months.
Collaboration as value creation works.
Questions
Competition within teams?
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Healthy to a certain extent, e.g. IBM having multiple teams compete internally.
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Need to ensure shared purpose, however.
Limits of metaphor of musicians. When hiring, the time frames of a single
performance and long-term environment are different.
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Did hire a lot of people with performance backgrounds.
Relationship to competency development?
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No -- more emphasis on values.
How far does musician metaphor go?
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Depends whether the individual is into life-long learning.
Followership:
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Intrinsic rewards in musicianship, whereas extrinsic rewards in business.
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